RED BULL - 

Culture Clash

This is a big, impactful HIT unit. The creative was promoting the  Culture Clash event, a battle of the B-Boy crews Live from Earls Court London. The creative features 4x video loops of each of the 4 crews, so presenting dynamic portraits. The user can click through on these to watch the event trailer in the unit, and click out of the unit to get tickets.

Images of the crews were provided for this brief but all other artwork was created by Collective.