TASTE CARD - subscription email
This email was to encourage Times subscribers to use their digital tastecard membership, it used geotagging to provide responsive data collection.
The animation is to show the functionality of the application in as few stages as neccessary.
The animation is a mov that was made using After Effects. This had to be optimized and converted into GIF format to allow it to be used as an email header.
I built the email in Dreamweaver and the colours used in the email pair with colours of the Tastecard.
The email is responsive across all formats, shown are desktop and mobile versions.